Himanshi Raj

Himanshi Raj is the General Manager of Operations at Seller Interactive, where she oversees day-to-day operations. With over 12 years of experience in client management and eCommerce, Himanshi has proven skills in managing teams and achieving business goals. She holds a Bachelor of Journalism and Mass Communication degree from Amity School of Communication and certifications in Social Media Marketing and Digital Marketing. In her free time, she enjoys traveling and trying new cuisines. LinkedIn Twitter
How to Sell Photography Prints on Amazon + Find the Right Product Image

Do you have a knack for capturing breathtaking photos? If you’re a photographer wanting to turn a simple hobby into a profitable and lucrative business venture, Amazon may be your door to success. Learning how to sell photography prints on Amazon is one fantastic opportunity.

With its extensive customer base and established infrastructure, Amazon provides a platform for artists and photographers to reach a global audience and gain profit for their creative works. 

Let's discuss selling photography prints on Amazon and discover how powerful images can be for your product listings. 

The Reality of Selling Photography on Amazon

The Amazon marketplace is the perfect haven for any seller and merchant, considering its almost 200 million monthly site visitors and customers worldwide. Its huge customer and seller base gives any aspiring Amazon business owner vast opportunities, no matter what types of products they sell.

While the numbers may seem convincing, a seller planning to build a photography brand on the platform may still be skeptical and ask, “how profitable will selling photography prints be on Amazon?”

Go to Amazon and type “photography prints” in your search bar. 

The search results will show you a quick overview of this product subcategory’s current state. You may notice that most of the resulting products come from sellers who mass-print or mass-produce photos.

a screenshot of Amazon search results when a user searches for photography prints

While mass-producing isn’t inherently wrong, these sellers may give you the impression that the photos they sell aren’t their original work. They may have picked these images from highly accessible sites like Shutterstock or Pinterest instead.

The truth is selling your professional photography prints on Amazon is hardly a stroll through the park. 

This is especially true if you are unfamiliar with the platform and tools available for artists to explore.

For instance, you may open a regular Amazon seller account and sell your photos as prints, posters, photo books, or digital content like every other merchant on the e-commerce platform. But with the fierce and cutthroat competition, your stunning photo prints may easily get lost in a sea of similar-looking products.

Alternatively, you may prefer to launch your own website and sell there. However, unlike Amazon, which already boasts a large and established customer base, you’d have to build your target audience from the ground up and start from scratch by opening a new site.

So where does that leave hopeful photographers like you who simply wish to profit from their precious hobby and art?  

Amazon Photography Brand: How to Sell Photography Prints on Amazon

Fortunately, selling and establishing a brand on Amazon is still viable because the e-commerce giant sees these common artists’ and sellers’ struggles. 

How can photographers sell digital products or prints on Amazon? Here are three ways to try:

Through Amazon Handmade

With the Amazon seller population continuously skyrocketing, it’s inevitable for some to get buried in the competition. The e-commerce platform launched Amazon Handmade in 2015 to help struggling sellers and artists who wish to share and sell handmade crafts. 

Amazon Handmade was created exclusively to support artists and their small businesses, allowing them to shine and highlight their artistry. Handmade sellers and products are separated from the sea of the usual Amazon merchant crowd, giving them higher chances of gaining conversions and sales.

The Handmade category is among the least popular product groups on the platform; its sellers have one of the highest profit margins (more than 20%). 

This JungleScout report shows that while Handmade may not be as well-known as other product categories, it could only be attributed to its limited number of sellers.

Interested sellers must complete an artisan application process before opening an Amazon Handmade seller account. This application form intends to prove that the seller is a genuine handmade crafter or artist.

In the application process, sellers will be asked questions about the nature of their work, products (handmade, handcrafted, hand-altered, etc.), and their production process. 

They must also provide a portfolio showing photos of their work. Once approved, Handmade sellers can choose to sell the following items:

  • Artwork*
  • Baby accessories and products
  • Beauty & Grooming
  • Clothing & Accessories
  • Handbags & Tote bags
  • Home Decor
  • Jewelry
  • Kitchen & Dining
  • Pet accessories and products
  • Stationery & Party Supplies
  • Toys & Games.

*Prints, Paintings, and Photographs fall under the Artwork subcategory. 

📦 Amazon also offers the FBA fulfillment service and Prime benefits for Handmade sellers to help with shipping processes and other transactions.

Through Amazon Merch on Demand

Besides Amazon Handmade, photographers can prosper through Amazon Merch on Demand. Instead of releasing a fixed printed product list featuring your photos or art, you can let your customers decide where to place them.

Your customers may want to see your photos printed on mugs, shirts, or elsewhere instead of just plain prints or posters. Rather than attaching your pictures on specific items independently, simply upload your professional images and let Amazon do the rest of the work on your behalf with Merch on Demand.

With Amazon Brand Registry

Before you start selling and displaying your professional photos to the world, it’s best to take certain measures to ensure your products and art are properly protected and credited.

Like artists who sell digital art, photographers must copyright their work and protect their intellectual property. Registering your products for brand protection is especially important as infringement cases on digital goods are rampant.

To ensure your products are protected, the e-commerce giant encourages regular and Handmade sellers to register their brands and products in the Amazon Brand Registry

With Amazon Brand Registry and Amazon’s Counterfeit Crimes Unit (CCU), you can easily track down third-party sellers who may be violating your intellectual property rights and immediately report such violations with Amazon’s brand protection tools. Sellers can also report merchants who file fraudulent infringement claims against their brands and products.

Which Product Images Sell on Amazon?

Since we’re already discussing photography, it’s only fitting to discuss what kind of product images your Amazon product listings should possess. With this knowledge, your products may attract customers and generate profit. 

While copy contributes considerably to your product listing’s success, you shouldn’t leave your product images out of the conversation. Humans are visual learners for the most part, so it shouldn’t be surprising how much influence an image can have on their purchasing decisions.

Saving Your Products with the Hero Shot

Before delving into selecting your product images, let's introduce a crucial term in the photography and marketing realms: the hero shot. Look at the word map below.

a word map for the photography concept “Hero Shot”

The hero shot is essential to any digital marketing campaign and online business; it should make your product look heroic. Its name comes from its role in capturing attention and driving sales by presenting your product in its best light.

Whenever potential customers drop by your page, the hero shot should give them the impression that your product provides the best solution for a specific problem they can identify with. Eventually, it must convince them to engage with your product. 

Some might wonder how to make this possible given Amazon's strict guidelines (i.e., only using a white background, the main image has to fill in 85% of the overall space, and no additional texts or graphics). Although strict and somewhat limiting, there is still room for creativity. There will always be a way to make your product stand out.

One technique you can employ is using the original color of your product's packaging. Please note that this is not the box where you store it but the actual product container with the label.


If you sell photo books for your prints, why restrict yourself to using dull colors like white, black, or grey for your cover art? Opt for red, orange, or any color to make your product pop in the search results. In doing so, you significantly help increase your click-through rate.

Highlighting Your Product's Purpose

The next important aspect is highlighting the product’s usefulness. You must show your customers why they should care about your product and its impact on their lives. 

Rather than just focusing on the cool features of the item in question, present how they will benefit your target buyers. Display pictures conveying usefulness to help them understand why they should pick your brand over the competition.


This principle applies to lifestyle images. Instead of showing attractive models holding your product, show how it can be used. Show how your product figures in your customers' lives. You can also add elements to the image that would associate your product with a lifestyle consistent with your brand.
Here are more tips for incorporating lifestyle images in your Amazon product listings:

Final Thoughts

Being a photography-focused seller on Amazon is admittedly challenging. However, with the right tools and platforms, your photography brand has the potential to excel even in Amazon’s saturated market.

When selecting the right product image, remember that it should contribute to the overall goal of selling more products. Any element you include in your product images should be strategically selected and placed to create an image that meets this goal. Do you wish to start your Amazon career and sell ebooks, photos, and other products? Or do you simply want to learn more about using images to boost your product listing's ranking on Amazon’s search results? Find out through Seller Interactive’s free consultation by contacting us today.

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Copywriting for Amazon Listings: Two Qualities of Amazon Listing Copy That Drives Sales

Words go a long way in maximizing the advantages of your brand's success online. These words, mainly the strategic way of using them, make up engaging and informative copy—your means for communicating with your customers.

Without good copy, letting your customers know how good your Amazon listing is and why they should buy your product becomes tough (to the point of being improbable, actually). 

So, how exactly can good copywriting for Amazon listings significantly impact your business, and how can aspiring marketers and Amazon entrepreneurs like you create high-converting and compelling product listing copy? 

Why Your Amazon Product Listing Copy Matters

While a listing copy’s primary purpose is to communicate the product’s features and benefits to prospective buyers, writing descriptive and thoughtful copy can do more for your Amazon business. Good Amazon listings can increase your reach, boost your sales, and improve your credibility.

Increases Product Visibility

The most apparent effect of good Amazon copywriting is better rankings in the platform’s search results. Your place in Amazon search rankings may skyrocket with easily searchable and optimized product listing copies. Consequently, your product can receive the attention and visibility it deserves from its intended market.

Boosts Conversion Rates

Improving your Best Sellers rank and gaining traction from your target audience is only the beginning. Once your product has generated enough buzz, expect to experience a boost in customer engagement and interaction. Of course, with more people interested in what you offer, you can also anticipate a better conversion rate for your product.

Establishes Platform Credibility

Exceptional listing copy can also benefit your Amazon reputation in the long run. Besides placing your product on the map and boosting sales, honest and well-written copy can establish trust in your customers, further enhancing your credibility as a brand and seller.

Two Features Every Amazon Copy Must Have

Copy is indispensable in Amazon product listings. Although all copy abides by the standard rules of competent copywriting, essential qualities differentiate Amazon product listing copy from written content used on other websites, search engines, or anywhere else online. 

After all, this is Amazon. Its unique system and algorithm, which have played a critical role in catapulting it to becoming the most successful ecommerce platform worldwide, have specific requirements.

And this applies to every element sellers use in building their product pages, including copy. Without further ado, here are the two necessary qualities that define “good Amazon-worthy copy that drives sales.” 

1. Write the Copy To Fit Both Human Readers and Amazon’s A10 Algorithm

It’s crucial to understand that while your Amazon listing’s primary audience is your customer base, your copy is still on the ecommerce giant’s platform, and its algorithm technically counts as a search engine. For this reason, writing clear and searchable copy that accommodates both human readers and the algorithm is necessary.

Here are some guidelines to remember when writing product listing copy: 

  • Customers appreciate simple and easy-to-understand product descriptions that succinctly enumerate the product’s benefits. 
  • While keeping that in mind, know that Amazon’s A10 algorithm favors copy that mentions relevant keywords and phrases.

The key is balancing customer-centric writing that resonates well with your audience while optimizing search visibility.

The five bullet points of the copy are intended for the product's key features. Each bullet point must begin with a concise description written in ALL CAPS to attract customers' attention. Each elaboration, intended for Amazon's search engine algorithm, is then penned in sentence format.

Remember that the first three bullets should include the primary features of your product. Use all five bullet points. The more information you convey, the better your readers will understand the qualities that make your product worth purchasing. The entire bullet point description list has a limit of 1000 characters

Use all of them as much as possible. It will be to your product's advantage. Providing more detailed explanations further clarifies your product's distinctive features. Keep your copy direct and highly descriptive.

Use sensory details to describe the item's key features. To further strengthen your connection with your readers, associate your product's benefits with their specific situations. Address pain points by explaining briefly yet adequately how your product solves their particular issues and how it can help improve their lives.

2. Incorporate Relevant Keywords in Your Amazon Listing

Before you begin writing the draft of your sales copy, it pays to do SEO (search engine optimization) keyword research with the right tools. To give context to first-time marketers, the Search Engine Journal describes SEO as “modifying the website content to enhance searchability.” 

One of these practices is to conduct regular keyword research regarding your content of interest—in this case, your product. You can determine which search terms are important and valuable to your customers through keyword research.

After you have compiled a considerable keyword list of high-ranking phrases, feel free to start penning your draft.

The highest-ranking keywords in your list should be used in the title for product listings. You may also use these in the bulleted features.

The rule of thumb is to incorporate as many relevant keywords as possible without sacrificing flow and readability. Make it a point to use at least one keyword or key phrase in each bullet point. If and whenever possible, try to use more.

Determining how many important keyword phrases you can squeeze into your copy is at your discretion. Just be careful to not overdo it, or else you would be guilty of keyword stuffing, which is a substantial copywriting no-no that no decent copywriter (or seller) can afford to make.


Top-Notch Copywriting for Amazon Listings With the Experts

While they may be mere words, your Amazon listing copy is part of the backbone that holds up your entire brand and seller reputation on the platform. With these two essential qualities in mind, you can write listing copy that is customer-centric and optimized for Amazon’s algorithm. 

You can also hire companies like Seller Interactive that provide Amazon copywriting services to up the ante of your product listing copy. We also offer full Amazon Seller Central account management services, Amazon SEO services, listing optimization, and more.
Take advantage of our free consultation by booking a call and find out how you can further boost your sales with the help of Amazon experts!

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3 Deceiving Amazon Black Hat Tactics That Can Ruin Your Online Business

Sellers from all corners are constantly vying for customers’ attention, striving to secure top positions in search results and boost their sales. It’s no wonder Amazon black hat tactics have emerged as a way to win customers through deceitful shortcuts. 

These deceptive tactics and unethical work to gain an unfair advantage pose significant risks that can hurt your business. You need to be aware of these typical moves. Read on to know these black hat tactics and why they spell doom for your online business. This way, you will be better prepared to protect your business from their damaging effects.

What is Amazon Black Hat Tactic?

Black hat tactics are unethical practices that manipulate systems or deceive users for personal gain. In the context of Amazon, unscrupulous sellers offer various black hat services, including fake reviews, click fraud, and competitor sabotage. 

While Amazon has policies in place to prevent such activities, it is still possible for black hatters to engage in this behavior.

3 Black Hat Tactics That Can Affect Your Brand Image

Dissatisfied customer gives low review to a business

Maintaining honesty and credibility is a fundamental aspect of our business philosophy. We recognize the value of earning customer trust and delivering authentic value.

Unfortunately, there are Amazon black hat sellers who know how to exploit loopholes in algorithms, seeking to damage your integrity and lure away your customers. Here’s an inside look into what takes place behind the scenes.

1. They Inundate Your Page By Creating Fake Reviews

Getting substantial positive reviews indicates that you’re doing good in your business. But if you suddenly find yourself getting a barrage of Amazon reviews all at once, be wary. These may be the unscrupulous seller trying to kick you out of the competition.

These bad actors often create fake reviews to draw attention to your page, triggering Amazon’s detection algorithms. They are confident that Amazon will identify suspicious review patterns and take appropriate action.

Sadly, some sellers exploit positive reviews to manipulate the system. When such irregularities are detected, the platform usually suspends the business, even if you, as the targeted seller, are unaware of the attack.

2. They Distort Your Product Listing Content

Hijackers on Amazon can hack their way to your product pages. Upon gaining access, they can freely distort your content any way they please. This includes replacing images, altering listing copy, and even uploading vulgar or inappropriate content. They intend to damage your detailed Amazon listings and redirect sales to their products.

The consequences of these deceptive practices can be detrimental to your business. Malicious images or inaccurate claims and descriptions violate Amazon's terms and guidelines, risking the suspension of your listings and harming your brand reputation.

In addition to distorting your content, hijackers can tamper with your pricing information or redirect customers to their product detail pages. By doing so, they aim to get sales and profits from your business, impacting your revenue and market share on Amazon.

3. They Knock Off Your Brand and Steal Your Amazon Sales

Like hijackers, counterfeiters are among the top threats that could drive scrupulous sellers out of Amazon business. Although they do not go to the competitors' product detail page to hijack product listings, their penchant for selling imitations can devastate your brand and sales.

Counterfeiters often lure customers with lower prices, enticing them to purchase fake versions instead of genuine ones. Doing so works well in diverting sales, which should have been yours.

The practice of selling counterfeit products can go on for quite some time. By the time you realize it, numerous complaints from dissatisfied customers have already poured in.

4 Useful Tips to Avoid Black Hat Techniques

🔎1. Stay Informed
Keep yourself well-informed about Amazon's guidelines, policies, and updates that handle various aspects of selling on the platform.
👍2. Always Take Note of Customer Reviews
Look for red flags such as repetitive language, suspiciously similar review content across different listings, or a sudden surge of negative comments within a short timeframe.
🔐3. Protect Your Intellectual Property
Take proactive measures to protect your intellectual property rights, including trademarks, patents, and copyrights.
🤝4. Seek Help from Abuse Prevention Teams
Reach out to Amazon's dedicated Abuse Prevention Teams for any concerns about black hat sellers.

Now is the perfect time to save yourself from black hat tactics and take proactive measures to protect your business. By recognizing the importance of ethical practices, you can steer clear of deceptive strategies and begin implementing actions that promote integrity and long-term success.

Here’s how to start.

1. Stay Informed

Amazon does not regularly review posted content. It’s your job to ensure compliance with their guidelines. Familiarize yourself with the rules and regulations that govern product listings, seller accounts, customer reviews, advertising, and other aspects of selling on Amazon.

You must also continuously educate yourself about the platform’s news and updates. Stay updated with industry trends and best practices to navigate the marketplace effectively and avoid unintentional violations.

2. Always Take Note of Customer Reviews

Apart from fake positive reviews, other sellers also use fake negative reviews as their dirty strategy. These reviews may contain false information, exaggerated claims, or even be posted by individuals who haven’t purchased or used your product.

As an Amazon seller, distinguishing fake negative feedback from genuine ones is the best thing to do. Look for indicators such as repetitive language, suspiciously similar review content across different listings, or a sudden influx of negative comments within a short period.

Don’t forget to demonstrate your commitment to customer satisfaction. Address legitimate concerns, respond promptly, engage with satisfied people, and express gratitude for their support. 

3. Protect Your Intellectual Property

Black hat sellers often use false copyright infringement claims to disrupt your business operations. They may falsely accuse you of using their copyrighted material to weaken your listings or gain a competitive edge.

Protect yourself against such false copyright claims by keeping meticulous records of your original content—product images, descriptions, and marketing materials. Don’t forget to retain copies of any necessary licenses or permissions you have obtained from third parties.

Use the Amazon Brand Registry program for additional protection against intellectual property infringement. It has a range of tools and resources that facilitate the reporting and resolution of IP-related issues.

4. Seek Help from Abuse Prevention Teams

If you encounter black hats, don't hesitate to seek help from Amazon's Abuse Prevention Teams. These teams possess the expertise and resources to investigate and act appropriately against offenders.

Provide them with comprehensive information and evidence to support your claims. This may include relevant documentation, screenshots, or other proof to aid their investigation.

Your concerns will be addressed by effectively reporting and collaborating with the team. The teams will take the necessary measures to protect your brand and uphold a fair marketplace environment for all sellers.

Escape the Black Hat World with Seller Interactive

Are you tired of dealing with the detrimental effects of black hat tactics? Do you want to protect your business from its harmful consequences? Seller Interactive is here to help!

Our team can help you break free from the clutches of black hat tactics and build a sustainable and ethical online presence. We specialize in monitoring and managing various aspects of your Amazon presence, including customer reviews, product listings, intellectual property, and policy compliance.

Book a call and let us help you escape the black hat world for good.

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What Is a Seller SKU on Amazon?

If you haven't yet realized the full potential of Amazon SKUs in the world’s largest e-commerce platform, it's time to reevaluate your approach. But what is a Seller SKU on Amazon? Why is it crucial for new sellers to understand its importance?

In the bustling world of ecommerce, Amazon stands tall as the juggernaut of online marketplaces. With millions of products available at the click of a button, it’s no wonder that entrepreneurs and businesses worldwide flock to this platform to show their brand and tap into its vast customer base.

Aspiring Amazon sellers, however, find themselves grappling with a term that can be puzzling: the Seller SKU. Many individuals mistakenly associate it with other product identifiers like ASINs or UPCs. But this unique code holds a special place in the selling landscape.

Find out all the answers here in this comprehensive guide. 

Understanding Seller SKUs on Amazon

Amazon Seller SKU stands for Stock Keeping Unit. It is an alphanumeric identifier you and Amazon use to keep tabs on your products and orders. When setting up your products on Amazon, each product gets assigned a unique SKU for easy tracking and identification.

You may encounter various terms like "Seller SKU," "Merchant SKU," or "Amazon SKU." Don't worry; they all refer to the same concept! These SKUs are critical metadata components associated with your product information page within Amazon's catalog.

The Importance of Amazon Seller SKUs

Seller SKUs go beyond identifying products in the Amazon marketplace. They are powerful tools for sellers to optimize their operations, improve efficiency, and enhance their overall selling experience. 

Here are some key reasons highlighting the importance of Amazon Seller SKUs.

infographic - importance of amazon seller skus - inventory management, sales tracking, shopping efficiency, returns

By knowing the importance of Seller SKUs and leveraging them effectively, you can carve out a strong presence and build an incredible management system in the thriving landscape of Amazon.

How Seller SKUs Differ from ASINs and FNSKUs

Indeed, Seller SKUs, ASINs, and FNSKUs can confuse many Amazon sellers. Let's break down their differences in a simplified way: 

comparison table - sku vs asin vs fnsku - their differences in terms of definition, purpose, who assigns the number, variation, and importance

Why must sellers learn to recognize Amazon FNSKU, ASIN, and Seller SKU? It’s simple:

  • It will maintain a proper inventory management system.
  • It will improve search rankings, discoverability, and customer engagement.
  • It will ensure seamless order fulfillment, preventing any errors or delays in shipping.
  • It will help you avoid policy violations and keep a smooth selling experience.

Grasping these distinctions can help you navigate the complexities of Amazon selling with greater confidence and effectiveness.

Where Can You Take Advantage of Seller SKU on Amazon?

Managing a diverse range of products and variations in your Amazon business can sometimes become overwhelming. That's where SKUs can greatly alleviate this challenge.

You can take full advantage of Seller SKU by incorporating it into various tasks within Amazon Seller Central. Allow us to give you a detailed breakdown:

  1. Enhance product listings: Include the Seller SKU information in product titles, bullet points, and descriptions to refine searchability and provide clear identification. By doing so, customers can find your products easily.
  2. Assess performance: Link buyer feedback, profit rate, and other metrics with specific SKUs. It will help you specify top-performing items, know alternatives, and make data-driven decisions for your product and pricing strategies.
  3. Analyze sales data: Use SKUs to analyze individual product sales in Seller Central, giving you valuable information on your best-selling items and helping you make informed decisions about your inventory.
  4. Manage inventory levels: Monitor your items by regularly checking SKU levels in Seller Central. Plan your replenishments to avoid running out of stock, which can negatively impact your sales.
  5. Streamline supply chain: Assign unique SKUs to suppliers, manufacturers, or distributors to easily handle inventory sources and reorder processes.

How to Create a Seller SKU on Amazon

Believe it or not, creating Seller SKUs is a breeze. You don’t need fancy software or cryptic code-breaking skills. Fretting about complicated algorithms or memorizing codes is also unnecessary. 

With just a touch of product knowledge and an understanding of the proper format and guidelines, you’ll be well on your way to becoming an expert in SKU creation. But how exactly do you go about creating your own Seller SKU?

The Anatomy of Amazon Seller SKU

What exactly does an Amazon Seller SKU code look like? Here’s an example: 

infographic - parts of an amazon fba product label - brand & product name, product condition, fnsku barcode, fnsku, product size, custom sku

When customizing your SKUs, remember to have these details ready:

  • Product type: It should be concise, descriptive, and representative of the product itself. For example, “shoes,” “woman’s pants,” or “bags.”
  • Brand name: It provides further clarity and aids in differentiation, especially if you offer products from multiple brands. Including the brand name in the SKU helps you track products accurately.
  • Product category: Category helps to group similar products and facilitates quick navigation. For example, “clothing,” “home essentials,” or “gardening tools.”
  • Product size: Incorporating size information helps separate between different sizes of the same product. You can use abbreviations, numerical indicators, or standardized sizing conventions.
  • Product condition: Use descriptors like “new,” “used,” “refurbished,” or any relevant condition terms to mark your products based on their status.
  • Product price: The cost you paid for the product. Most of the time, it comes in the form of numerical value.
  • Product attributes: The description can include details like material, dimensions, or any other relevant features that help spot the product.
  • Unique identifier: A combination of letters, numbers, or symbols that separates your SKU. It helps avoid confusion and simplifies inventory tracking.

Step-By-Step Guide in Creating a Custom SKU

Below is a step-by-step guide to customizing your own stock keeping units.

infographic - how to create a custom sku - breaking down how the custom seller SKU KNIP082623NP3995-1029 was created

Best Practices in Creating SKUs

As you create product SKUs, adhering to best practices to ensure optimal results is crucial. Consider the following tips:

  • Never start with 0: Leading zeros may be dropped or misunderstood in specific systems or software. It’s best to avoid starting your SKU with 0 to uphold a comprehensive product identification system.
  • Don’t confuse SKU with universal product code: SKU is an internal identifier; UPC is a standardized barcode used for scanning products at the point of sale. SKUs are unique to your business, while UPCs are used across different retailers.
  • Use identifiers instead of product titles: Product titles can change over time due to updates, rebranding, or other factors. Instead of using the product title in your SKU, use identifiers such as size, color, or material that remain consistent. 
  • Avoid using symbols: Symbols and special characters like commas, periods, or asterisks can cause compatibility issues with various systems. Stick to alphanumeric characters for ease of use.

Are There Any Alternatives for Generating SKUs?

Certainly! Amazon-generated SKUs can be valuable if you feel uncertain or lack confidence in manually creating SKUs.

You can let Amazon automatically generate SKUs for you when listing your products. This feature can be handy for sellers with a large inventory or who prefer a more standardized approach.

There are also various online tools available that can help you create SKUs. They offer comprehensive guidance and support, allowing you to generate unique and well-structured SKUs that align with your specific requirements and preferences.

You only need to remember that Amazon-generated SKUs may not always align perfectly with your specific needs. If you require more descriptive or custom SKUs, manually creating them is better.

Achieve Peak Efficiency with Amazon Seller SKUs

Inventory management may not be the most glamorous aspect of your work. Still, it is vital in preventing chaos and maintaining smooth operations. After all, no seller wants to get overwhelmed by juggling countless products, orders, and customer demands.

Fear not! The solution lies in the power of Seller SKUs. They may appear small and insignificant, but they have the potential to make a substantial difference in your day-to-day tasks. 

By creating unique identifiers for your products, you can establish a system that brings efficiency, order, and control to your management duties. Imagine the peace of mind that comes from knowing where each product is, efficiently fulfilling orders, and managing Amazon accounts. What more could you ask for?

Want to know more about Seller SKU? Seller Interactive can help!

Book a call today!

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