Thriving on Amazon is tough, but it's not impossible. For this reason, many small businesses still venture into the platform despite the fierce competition. If done correctly, marketing in this huge marketplace can overpower all the hurdles! However, it takes more than two minds and hands to accomplish this. As a business owner, you can […]

Many factors go into maintaining good Amazon Seller Central account health. One of them is the order defect rate (ODR). It focuses on customer service and describes the quality of your product. It’s arguably the most important factor and could make or break a seller's performance.  Amazon is strict when it comes to this metric. […]

You have a long keyword list and yet, couldn't choose which ones to use? Maybe you're struggling to look for a reliable source for keywords? Perhaps the ones you're using aren't generating any conversions? If any of these sound familiar, it's time to improve your keyword research.  Keyword research is one of the many ways […]

As most ecommerce sellers know, an Amazon suspension can feel like storm clouds looming on the horizon. But just like with any storm, there's always a chance that something beautiful will come out of it. Of course, it might occur differently than expected, but there's always a possibility that it will come. Every business has […]

Is paying for tools and services always necessary to help you succeed on Amazon? It is a question sellers ask a lot. The answer: No. Or at least: Not necessarily. In recent years, Amazon has developed several features catering to its sellers' needs. We all know that Amazon is well-known for its intelligent algorithms and […]

Amazon advertising has come a long way since it started. Several campaigns have been made to aid the business' success to help you set up campaigns. However, it is difficult to resist Amazon’s products because, aside from the convenience and affordability, most brands' advertising techniques coupled with their vision result in social change.  In this […]

Halloween is just around the corner, meaning spooky nights, costumes, candies, and, most important, tricks and treats! For Amazon sellers, the most spooky they can feel is when configuring whether using black hat tactics is a trick or a threat to their business. To begin with, as an Amazon seller, it's understandable that you're always […]

If you want to get on Amazon's front page, know that intense competition is waiting for you. However, remember that millions of other sellers on the marketplace also want to market their goods. Doing this might be hard, but it's not impossible. So give yourself an advantage over your competitors by working with an Amazon […]

When shoppers buy something online, they want to ensure that what they're getting is worth their money. So, marketing your products effectively plays an integral part in persuading customers that your products are just what they need. Amazon digital marketing efforts like optimizing your product listing or investing in sponsored ads management can help you […]

Is your business completely ready for the upcoming holiday shopping season? As an Amazon seller, you have probably already prepared your inventory to accommodate the influx of traffic during this season. But if you want to get the most out of the increased traffic, you must not only focus on inventory but also your product […]

Tools are created to help people accomplish their tasks quickly and efficiently. Even though it seems that you can do all your tasks without assistance, using tools can help you save time, energy, and resources. Moreover, they can provide better results than if you were to do things manually. Especially as an Amazon seller, you […]

Price wars are modern-day wars in the world of e-commerce. It is a bloodless war in which only the fittest can survive and the frail ones are set to see their end in silent death. It's a different kind of brutal that you'll find yourself unscathed with bruises but on the verge of losing everything […]