Strategic Approach to Your Business with Amazon FBA Partnership

October 28, 2021
Written by Ken Zhou
amazon fba partnership

When you start investing in Amazon for your business, you enter a new world of opportunities and growth. It is no secret that Amazon is the world's largest online retailer. But for those who are not aware or have not yet ventured into this e-commerce platform, this article will help shed some light on what it takes to become an Amazon FBA (Fulfillment by Amazon) seller and how it can benefit your business in the long term.

What Is Amazon FBA Partnership?

Amazon FBA is a fulfillment model where sellers send inventory to Amazon warehouses, responsible for packing and shipping orders. There are numerous benefits, including ease of use, high visibility from being listed on the site, fast shipping times with Prime (which means higher conversion rates), and more! As long as you have your products ready to go in bulk amounts, they can be shipped straight from you to the Amazon warehouse.

As a business owner, you might have considered selling on this online platform before, but you weren't sure how to start a partnership with Amazon. To become a successfully grown business on Amazon requires a lot of work and effort, but it's well worth the outcome. So keep reading, and we'll give you a behind-the-scenes look at what it takes to get started when partnering with Amazon. We will also provide tips for marketing your products effectively through Fulfillment by Amazon (FBA) to succeed in this competitive industry.

Amazon FBA services

How It Works

With Amazon FBA Partnership, it's simple. You sell your products, and Amazon handles the rest.

After you have successfully registered your business into Amazon, you will need to identify the products and quantities you want to fulfill through FBA. Take note that each item and box should be labeled and prepped in line with Amazon's shipping guidelines.

Once you've finished labeling and prepping your products, you can ship your inventory to the designated Amazon fulfillment center.

After your inventory has been received and processed at the Amazon warehouse, your products will be available to millions of customers on Amazon.com.

Amazon FBA will pick, sort, pack, and ship your products on your behalf when orders are placed. On top of that, your customers can also enjoy the free shipping or shipping discounts varying on your selling plan. In addition, Amazon's friendly and trusted 24/7 customer service center will assist you and your customers and manage any product returns.

Are There Any Fees?

To push through with the Amazon FBA business partnership, you have to pay two types of fees. Here's a helpful breakdown of these fees.

  • Fulfillment Fees: This fee includes pick-and-pack charges and order and weight handling, based on the product's size, weight, and storage space.
  • Storage Fees: Storage fees are charged monthly and vary based on your items' size, weight, and age. You must be careful and closely monitor your stored units because once your items are stored in an Amazon fulfillment center for more than 365 days, you will be required to pay Amazon's assessed long-term storage fees.

Depending on the success of this new venture, paying for these fees is only a small price to pay in return for opportunities available to you on this marketplace. That said, using Amazon FBA can advance your business in countless ways.

The Benefits

Having an Amazon FBA business partnership can be highly advantageous, especially when you closely look at the law of supply and demand within your niche. While many sellers still take sell and ship directly to consumers themselves, it may not be the right choice for your business. Assess your brand to determine if FBA partnership is beneficial to your goals. 

So, what exactly does FBA have in store for you as an Amazon seller?

Starting an Amazon seller partnership enables you to do what you do best— sell your products and reach hundreds of thousands of active shoppers all across the globe.

Here are only a few of the fantastic benefits of Amazon FBA:

  • FBA stores, sorts, packs, and ships your orders to your customers.
  • FBA will handle all concerns through customer services.
  • FBA will also take care of item returns, refunds, etc.

These are some of FBA's additional perks:

  • Your customers can use two-day shipping as an Amazon Prime member. It's undeniable that customers love free shipping and fast delivery services. Thus, FBA gives cost-effective ways to apply free shipping on your products.
  • You can also monitor your sales and maintain inventory levels through Amazon's powerful inventory management tools. Doing this will retain your business health and progress in the long run.
  • With FBA, you have access to hundreds of thousands of potential online shoppers worldwide.

With all that mentioned and included in Amazon FBA, you can guarantee that your business will reach its maximum potential, making it efficient and easy for you to focus on other areas of your business. At the same time, FBA takes care of the rest for you. Amazon FBA can also help your shop dominate the Buy Box, getting the advantage for potential customers to see and purchase your product.

Final Thoughts

Although an Amazon FBA partnership is an excellent way to take your business up a notch, we know that starting a business can feel daunting. Consider the benefits of partnering with Seller Interactive to get your Amazon FBA account set up! With our help, you will be able to focus on what matters most — building and managing your e-commerce store. So get started today by calling us at (800) 820-3746.

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