Tips for Lowering Your Order Defect Rate After Amazon Reinstatement

Written by Corin Romkey

Many factors go into maintaining good Amazon Seller Central account health. One of them is the order defect rate (ODR). It focuses on customer service and describes the quality of your product. It’s arguably the most important factor and could make or break a seller’s performance.  Amazon is strict when it comes to this metric. […]

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Practical Business Ethics to Succeed on Amazon

Written by Nicasio Co III

Succeeding as a seller on Amazon takes time, concentrated effort, dedication, and a focus on meeting customers’ expectations via providing excellent service. Because there are no limits to the selection of products, regarding business ethics, that is important that you going to sell on Amazon, your chances of building a thriving profitable business are highly […]

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Grow Your Business Using Amazon’s Principles as Your Guide

Written by Jayce Broda

Amazon’s rise to prominence as the biggest online marketplace worldwide is largely attributed to its implementation of several effective management practices. These measures abide by the Amazon leadership principles, which you may also consider in your effort to grow your business. Be bold. Take calculated risks.  Identified as Successful Failure, the principle revolves around Amazon’s […]

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Branding Consistency Boosts Your Sales- Here’s Why

Written by Nicasio Co III

 Are you wondering why your products are failing on Amazon? Check your branding consistency. There are tactical ways that you can use to boost your presence further while adhering to the basic principles of establishing a powerful brand. On top of these principles is consistency. To better understand what you have been missing out […]

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Amazon Deals with Unethical Sellers

Written by Ken Zhou

How did Amazon deal with Unethical Sellers?  Bad actors, be warned: Amazon will not be so forgiving of any seller caught using black hat methods. Yes, competition on the platform is tough. But this is not an excuse to resort to underhanded tactics just to get ahead of the game. If you value profit, then […]

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The 3 Deceiving Black Hat Techniques That Could Ruin Your Business on Amazon

Written by Jayce Broda

Competition on Amazon can get vicious. With over 8 million registered sellers vying for customers’ attention, this is not surprising at all. Instead of getting discouraged and backing out, however, a confident seller should feel more motivated.  If you know your brand well and firmly believe that your offerings can make a difference in your […]

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Defining A+ in A+ Content: Focus on Writing Compelling Copies That Rock!

Written by Nicasio Co III

Being the largest online marketplace in the world, Amazon increases your customer base immensely. However, catching your customers’ attention might prove to be quite tricky…Why? COMPETITORS Given how big Amazon is, expect that you’ll have not just one, but as many competitors as you can possibly imagine. All of you are selling the same type […]

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The 3 Tactical Ways to Make Your Product Listing’s Rank Higher on Google

Written by Ken Zhou

Ranking on Amazon SEO does well to grow your business. But if you can also make your product pages rank on Google using amazon listing optimization, then you double your benefits. Find out how you can do this, as you go over the details explained below. 1. Incorporate a link to your website (Make sure it […]

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How the Amazon Counterfeit Program Works

Written by Jayce Broda

Extensive counterfeiting is a significant problem on Amazon. You must have bought one too without knowing it. Chances are, frequent shoppers might have purchased a fake item from a malicious seller at some point and you can always avoid such problems by legit Amazon brand protection services.  Accordingly, based on the findings of Counterfeit Reports, 13% of […]

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Backend Keywords Best Practices 101

Written by Ken Zhou

Without Keywords, your customers will have a very hard time finding your product pages. That’s why optimizing for Amazon SEO is critical. It directs traffic to your product pages. By now, you must already be familiar with looking for search terms and how to incorporate them into your copies. Take note, however, that Local SEO, which everybody […]

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Why More SKUs (Stock Keeping Unit) Is a Must

Written by Jayce Broda

t’s the largest e-commerce platform in the world, so why have you not have been able to realize the dream and promise that is Amazon? Launch More Products So, you’re thinking – “What? You want me to launch more products when the products I’m currently selling are not yet earning enough to justify launching more? How is that smart?” The intuitive approach of trying to get traction on one product at a time seems smart, safe, and even…

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Why Branding Consistency Is a Necessity for Business?

Written by Nicasio Co III

Are you FAILING TO SCALE on Amazon? Here’s part of the problem When you look below the fold for most product listings, under the “Sponsored products or related to this item” row, Amazon offers your competitors products, which may be cheaper and/or have a better conversion rate than yours. But what if you could own those product suggestions? What if Amazon suggested products are not only yours, but the customer recognized your brand immediately? You can do this by…

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Scaling On Amazon: Images

Written by Jayce Broda

Here are our 4 top tips to optimize your images on Amazon. Your product images may have been shot by a professional photographer and yet those same highly-priced images may fail to help sell more products. Know Your Goal! The secret to this, my friends, is discipline. I learned years ago from a mentor of mine that any element you put into these images must have a specific purpose that contributes to your goal. In this…

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