Amazon Advertising Strategy In The A10 Era: What Changes Should You Be Doing This Year?

Let’s first look at the steps you need to take for successful Amazon ads inside the platform. With external links, PPC’s role is somehow downplayed, yet it is still essential as it allows you to reach audiences on the platform. Here are the ways: Strategize Which To Highlight On Sponsored Products You can customize ads […]

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How Does Amazon FBA Work (and Tips to Lower FBA Fees)

Amazon FBA (Fulfillment by Amazon) is used by 66% of the top 10,000 sellers. If Amazon's high-earning sellers trust the world's most advanced fulfillment network, why shouldn't you? As an Amazon FBA seller, you can entirely focus on marketing your products. Simultaneously, Amazon will handle the other half of your business—the fulfillment of orders. However, […]

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Amazon Launch Service: How to Drive External Traffic to Amazon

Selling on Amazon is like a showdown between David and Goliath. Unfortunately, you're contending not only with the e-commerce behemoth but also with 9.7 million other sellers worldwide. That is why some sellers choose to hire a third-party service provider that offers an Amazon launch service—they know that a tiny misstep could ruin their online […]

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Amazon Product Display Ads: How to Advertise Without Using Keywords

So you can create Amazon Sponsored ads without using keywords? What kind of sorcery is this?! It seems too good to be true. But no, you've read it right, and this is possible because of Amazon Product Display ads or Sponsored Display ads.   Keyword research is one of the unglamorous and tedious tasks when creating […]

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Solve 5 Common Order Fulfillment Issues With an Amazon FBA Consultant

An upset customer complaining about a terrible buying experience can make you more anxious than any cup of strong coffee. Order fulfillment is a significant yet very challenging aspect of a business. With a small mistake, you are at risk of losing your customers, reputation, and eventually, money. You don't wish for a day like […]

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Things to Consider When Choosing an Amazon Consultant

There are quite a few things to consider when you're looking for an Amazon consultant who will be able to deliver the quality of work you're looking for. But before anything else, you should first assess your situation. Some questions you might start asking yourself are the following: Do I need to bring in an […]

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Mastering Ad Essentials With Amazon Marketing Services

People make short and sweet purchasing decisions if an ad can deliver persuasion the right way. With a target audience in mind, you launch an ad in a place where it is seen immediately and convince that audience to take action. They either click to find out more about your brand or click to add […]

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Marketing Strategies an Amazon Marketing Agency Can Help You Out With

There are two ways you can grow on Amazon: You can opt to grow organically or to use paid advertisements. It's also possible to do both. Creating your own marketing strategies is very important, especially if you want to grow on the platform. However, it’s always better to be equipped with the right knowledge—trial-and-error won’t […]

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Benefits of Having an Amazon FBA Account

Running a business on Amazon is not as easy as you think it is. Aside from learning how you can maximize business opportunities on the platform, you would also have to think of how other Amazon-related aspects work. Some of those are using an Amazon FBA account and learning more about Amazon suspension appeals. What […]

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Amazon Owes You? Get a Refund with These Amazon Reimbursement Tips

As much as you want your Fulfillment by Amazon (FBA) business to run without a hitch, setbacks—whether minor or not—are unavoidable. After all, starting a business is a risk. One of the risks you may encounter is Amazon reimbursement. Trust us—you don't want to deal with this. Still, it is better to know what to […]

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Be the Standard: Brand Positioning With an Amazon Marketing Services Agency

Suppose a buyer is purchasing a laptop in a store, and your product is lined up for selection. The competition is tough; many other brands are out there with promising features, but the buyer goes straight to your product without hesitation. It's as if he/she intends to purchase your item from the beginning.  This phenomenon […]

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Is Hiring Amazon Account Management Right for You?

So you want to get ahead of your competition on Amazon? Competing with thousands of small sellers looking to make it big may seem like a daunting task, but we’re here to let you know that it’s not impossible. If you’re at a loss as to where your business is headed, then looking for an […]

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8 Tools to Help You Find Wholesale Products to Sell on Amazon

Online sellers have a variety of Amazon sales models to choose from, and one of the most popular is wholesaling. However, the challenging part is finding wholesale products to sell on Amazon.  It is an overwhelming task considering you have to comb through millions of products on Amazon Marketplace. Let’s not even mention the number […]

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